Publisher Services Team
At Innovectra, our Publisher Service Team Managers (PSTM) manages and oversees online Internet Yellow Pages programs for Yellow Pages publishers throughout the United States. They work within and manage internal and external resources to meet publisher defined goals and objectives. They work in a team environment to generate high quality Internet based revenue generating programs for publishers and have thorough knowledge of Local Search and Local Advertising programs. Our PSTMs have an in-depth understanding of competitive product offerings, marketing strategies, and distribution channel issues. They will also assist you with your product offers, packaging, and pricing. The PSTMs want your sales representatives to succeed as well. The support they provide is ongoing. They will train your sales representatives on-site, in the field, and are available any time for additional training and consolation.
Each PSTM is a Google AdWords Qualified Individual and brings significant experience to the table when creating and monitoring Search Engine Marketing (SEM) campaigns for publishers and local advertisers. The PSTMs also have a thorough understanding of Search Engine Optimization (SEO), Google Analytics and they possess the know-how to make the necessary adjustments to improve and drive traffic to your IYP or website. The PSTM firmly believes in our partnerships and will go the extra mile for each publisher to ensure ultimate success.
Over 800
Internet Yellow Pages directories currently published by Innovectra.ADP’s Gold Book Award
Awarded to Innovectra for Best Electronic Directory in September 2007.